The number 1 amino acid supplement in Japan has been launched in the Philippines by the AJINOMOTO PHILIPPINES CORPORATION (APC) Group. AminoVITAL™ is a sports nutrition brand that is also a trusted brand in the United States, Russia, Taiwan, and Singapore. As a global food and Amino Science company and platinum sponsor to the 30th Southeast Asian Games (SEAG), AJINOMOTO CO, INC. (AJICO), continues its quest to realize greater wellness for people all around the world.
It is a jelly drink that contains 3,000 mg of amino acids, including Branched Chain Amino Acid (BCAA) which helps reduce fatigue and muscle loss during high-intensity training or strenuous physical activity. aminoVITAL™ is now available on LazMart, an online store on LazMall.
This new venture is a springboard for Ajinomoto’s advocacy to promote healthy nutrition and active lifestyle not only to athletes but to the Filipino society in general. This is part of the Ajinomoto Group Creating Shared Value (ASV), which is the company’s core concept that shows our unchanging commitment to solving emerging social issues. The latest data of FNRI-DOST (2018) shows that almost half (40.6%) of the adult population was insufficiently physically active. Significantly, more females (46.6%) were observed to be physically inactive compared to males (32.9%). Over the years, the association of physical inactivity has been strongly linked to increased risk of many adverse health conditions including coronary heart diseases, diabetes, cancers, the feeling of anxiety and depression.
In fact aside from supporting Filipino athletes during the SEAG, APC Group held a nationwide campaign urging all of its employees to become health advocates. Regular exercises were introduced as part of daily work operations. A fitness challenge is also supervised by the company’s medical doctors, nurses and nutritionist-dietitians to guide the employees in their healthy weight management journey.
More than 2,000 APC Group executives, employees, and family members attended the Ajinomoto Family Sports Day held in different Ajinomoto offices and stations nationwide this December. These events introduced different sporting events and promoted the practice of Pinggang Pinoy® Healthy Filipino Food Plate to provide practical steps to better health. APC Group President Tsutomu Nara expressed the company’s intention to, “bring happiness to the Filipino society and all APC Group employees by promoting healthy diet and active lifestyles for each one to have better quality of life.”
APC Group is now gearing up to support its sponsored athletes for the Tokyo 2020 Olympics. They are Pole Vaulter Mr. Ernest John Obiena, the first Filipino who qualified for the Tokyo 2020 Olympics, and Philippine Karate athlete Ms. Junna Tsukii, who is on the race to qualify for next year’s Olympics.
For more information about Ajinomoto and its products, visit www.ajinomoto.com.ph and facebook.com/CookmunitybyAjinomotoPH.
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The Ajinomoto Group is a global company with specialties in the business of food and amino acids, guided by our leading-edge bioscience and fine chemical technologies.
Based on the corporate message “Eat Well, Live Well.”, we have been scientifically pursuing the possibilities of amino acids in supporting the healthy lives of people all around the world. We aim for future growth and continuous contribution to greater wellness by creating value through sustainable and innovative solutions for communities and society.
The Ajinomoto Group has offices in 35 countries and regions, selling products in more than 130 countries and regions. In fiscal 2018, sales were 1.1274 trillion yen(10.1 billion U.S. dollars). To learn more, visit www.ajinomoto.com.
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